Innovation Marketing

Innovation Marketing

Marketing establishes that innovations should be developed based on future and current needs of the different types of consumers. Therefore, the process of Marketing should commence early during the stages of the idea development, product definition and design.

Hydermarketing assists SMEs in the Marketing of their Innovations, which are usually the most difficult to market.

Our overall process:

The international launch of the product is considered throughout the process,
counting on the expertise of our marketing associates in Europe, the US and India

We have the capacity to make World wide launches of high-tech products in a period
of time of under one year, from our office in Silicon Valley. For further information
contact Antonio Hyder on .(JavaScript must be enabled to view this email address) or click here

We partner internationally with ICT related innovation companies and research organisations.

European Networks





United Kingdom


Additional marketing services. We offer additional services through our partners:


Marketing research
Market research

Marketing consultancy

Organisation of marketing departments
Outsourcing of marketing departments
Participating in company meetings
People marketing
Product marketing
Service marketing
Distribution channels and logistics
Company branding and brand management
Stategic marketing

Internationalisation and foreign trade

International marketing
International commerce

Public appearences

At congresses
In companies


Business oriented
Academic oriented
Development of seminars

Internet, Media & Trade Fairs

Internet: Strategy, Web design, e-commerce, SEO, SEM, Web 2.0, Web 3.0.
Media: TV, Radio, Press, Music selection
Trade fairs
Representation of companies

These services are provided through our specialised partners